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Michael Norton, Ph.D.
Harold M. Brierley Professor of Business Administration, Harvard Business School
Happy Money: The Science of Happier Spending
Can money buy happiness? Michael I. Norton, Ph.D. certainly thinks so – if you follow five core principles of smarter spending. Prof. Norton is the co-author of Happy Money: The Science of Happier Spending. The book provides five research-based principles designed to help people use their money in happier ways (whether they have a little or a lot of it), and is full of recent research and examples that range from how individuals gain happiness by choosing "experiences over stuff" to how companies seek to create happier employees or “happier products” for their customers. We’ll learn why we should be giving more money to charity, why commercials make TV better, and why we’d be just as happy driving a Ford escort as a BMW.
Guest Curator: Dacher Keltner, Ph.D., FAN ’16
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Evanston Township High School Auditorium
Note: Event start time is Central Time (CT).
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