How to Make Mistakes on Purpose: Bring Chaos to Your Order
Date and Time:
Nov 30 2021 7:00 pm - 8:00 pm

Note: Event start time is Central Time (CT).



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Laurie Rosenwald

Illustrator, artist, designer, and book creator

Risa Mickenberg

Writer, director, performer, creative director, provocateur, and entrepreneur

How to Make Mistakes on Purpose: Bring Chaos to Your Order

Advice | Art | Career | Connection | Creativity | Culture | Design | Education | Empathy | Entrepreneurship | Identity | Innovation | Joy

Laurie Rosenwald is a New York City-based illustrator, artist, designer, and book creator whose work is a mix of collage, drawing, painting, and storytelling. Rosenwald has created animation, product design, and leads an ongoing popular workshop, “How to Make Mistakes on Purpose.”

Three generations of humans have now been molded into results-oriented workers who cannot mess up, and therefore may never innovate either. Shared software, skills, and experiences equal no surprises. Surrounded by the unwavering, reliable results made possible by a machine, we all marinate in this ubiquitous cybersauce. Behold! Thousands of shiny new apps, sites, products, and services that look, feel, and are essentially the same. Because computers don’t make mistakes.

Chance is the natural foil to the digital. We combine both for originality. This makes for the kind of exciting, hopeful future we want. We embrace technology but need to slap it around a bit to get someplace new.

A fresh, colorful guide to discovery, with clearly marked directions and witty prompts, this is a book about living a productive, individualistic life. Whatever your job, it gives you a way to zig while everyone around you can only zag. It will also make you laugh along the way.

As a designer, Rosenwald has worked for Ikea, Sony Music, Warner Brothers, Target, the Sundance Channel, Noggin, Bloomingdale’s, Barney’s, Neiman Marcus, Ogilvy, Jay Walter Thompson, Bravo, Nickelodeon, Conde Nast, and The Whitney Museum. Her many illustration clients include the New York Times, New York Magazine, The Atlantic, Harper’s, The Wall Street Journal, Vanity Fair, and countless others. She is also the author of New York Notebook, All the Wrong People Have Self-Esteem, and And to Name Just a Few: Red, Yellow, Green, Blue.

Rosenwald will be in conversation with writer, director, performer, creative director, provocateur, and entrepreneur Risa Mickenberg.

This event suitable for youth 12+. It will be recorded and available on our website and YouTube channel.

NOTE:  This event will include a mini “Mistakes on Purpose” workshop – no experience necessary. To participate, please have handy:

  1. 30+ sheets of any kind of blank paper
  2. Black marker, black crayon, or sharpened pencils
  3. Phone with a camera feature, or digital camera

BONUS AFTER-HOURS EVENT: Attendees who purchase a copy of How to Make Mistakes on Purpose from FAN’s partner bookseller The Book Stall are invited to attend an AFTER-HOURS event hosted by Rosenwald that will start immediately after the webinar. Details on the webinar registration page.